Journal
Field notes on shipping MVPs that rank on Google and get quoted by AI. New posts every few weeks.
Designing for the AI-native era: generative UI and building for agents
Replacing your dashboard with a chat bar is a downgrade. The real shift is to interfaces that get generated on the fly for the task at hand, and to backends that an agent can drive without ever touching your UI.
Your design system matters more in the AI era, not less
If AI is going to generate your screens, the ceiling on what it can produce is your design system. A weak system means weak output, every time. Here is what changes.
Backlinks still decide who gets recommended in 2026
Schema and answer-first writing get you eligible to be cited. Backlinks are what tip a brand-new MVP from eligible to actually recommended.
The AI Overviews citation playbook for MVPs
Most MVPs wait months to be cited in Google's AI Overviews. The pages that get pulled in early all do the same five things — and none of them are luck.
How to make your brand visible in ChatGPT and AI answers
If ChatGPT never names your product when someone asks for a recommendation, your site is failing 12 specific tests. Here's the checklist we run on every MVP we ship.
Vibe-coded apps have an SEO problem — here's how to fix it
Lovable builds ship in hours and are invisible to Google in seconds. Two ways to fix it — a Cloudflare Worker proxy for a quick win, and a full migration pattern when you're serious about ranking.
AI at work in 2026: what the exposure data means for founders
The gap between what AI can do and what workers actually use it for is now the biggest arbitrage of the decade. Here's how to read the 2026 data as a founder.